Essential Financial KPIs

What this book will do for you…
This guide is intended to be a ‘quick and simple’ source of
financial KPIs.

This guide will…

• Offer you a very carefully chosen selection of the most
important and useful financial KPIs.
• Give you full definitions for all the KPIs, with (fictional)
case study examples to show you how they work.
• Provide you with free, downloadable, battle-tested
templates to help get you started with your freshlychosen
KPIs.

Within this should be most of the financial figures you need
to keep an eye on.

One thing to point out: the KPIs here are probably not
going to help you with your legal accounting and reporting
requirements (make sure you discuss those with your
accountant), but they are definitely going to help you run
your business. Keeping a close eye on things like ‘Cash in the
bank’ , ‘Working Capital Ratio’ and ‘Net Profit’ is the key to a
successful business and being able to sleep at night.

How to use this guide
To make best use of this guide you should think about your
business objectives (the outcome you want your KPIs to help
you achieve), read through the KPIs on offer, select the ones
relevant to your objectives then implement them. Nice and
simple.

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